AdSense For Feeds: What’s That?
Here is another thing that you need to
understand when learning about Google
AdSense program . Let’s take the plunge
and check out what ‘AdSense for feeds ’
means :
Google AdSense program
offers more than one way of earning revenue from serving Google AdSense Ads .
Though ‘AdSense for Feeds ’ is one of the more recent ways of advertising using
Google AdSense Ads , it’s in no way less effective than the others . Here,
Google places the Ads of the advertisers in the relevant feed articles (again,
note the most important characteristic of the Google AdSense program comes into
play here too i.e. ‘relevant feed’ not just any feed).
The feeds are in
the form of articles , headlines or summaries . These content
formats allow
the users to easily access the content from several publishers
(content
owners ) at one place. This is achieved through feed aggregators
like
Bloglines etc . Again, Google uses its technology to determine
what
advertisements would be contextually suited for a particular feed. You
get paid as the publisher of original content and hence make easy money. As
for the
readers , they as such get a rich experience because they can see the
relevant
advertisements with the content that they are interested in.
Moreover, they can also choose the feeds that they want. Users can click the
advertisements to visit the advertiser’s website and check if their products
and/ or services are of any use to them . Of course, the Advertisers benefit
too. They get targeted advertising which means only the really interested
people get to know about their products and services (and hence there are
more chances of a better conversion rate for sales ).
So,
the prime concept for ‘AdSense for feeds ’ remains the same as the
Google AdSense program; only the orientation changes a bit. But note that
Google is currently beta testing ‘AdSense for feeds ’. Beta test for the
program quickly got fully subscribed, so Google is not accepting any more
applications for AdSense for feeds .
It’s only a matter of time before
Google AdSense for feeds hits the internet and opens another revenue earning
opportunity for website owners .